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How are we doing? Our latest delegate satisfaction survey results

With the first quarter for 2016 coming to a close, we like to take the time to reflect on the service and the experience that we are providing. We have had a fantastic response to our recent satisfaction survey and we would like to share with you these results and let you know the action points from any feedback that has been given.

Cosmetic Courses delegate satisfaction survey resultOut of the 5,000 delegates that we have trained to date, 82% of those who completed the survey are currently practicing in Aesthetics, with 36% treating their first patients within one month of attending a course.  With 55% of our delegates treating under 5 patients per month, many feel that they are not sure what their next steps are, and need a little more guidance and support with their practical skills and business advice.

We understand that it can be a scary concept starting up your own business and with so much to think about it can feel like quite a challenge at first. Within our Foundation Courses, we provide you example consent forms for you to have as a guide, and offer you a small insight into the do’s and don’ts when it comes to advertising.

We have also started to put together some business blogs including marketing advice, details on insurance providers and choosing your location. We also have courses coming up Cosmetic Courses; customer satisfaction surveyon the art of ‘selling’ and understanding the function of different skin products to help to increase your revenue.  If once you have completed your course, you’re still not sure if you have enough confidence to be able to start practicing on your own or you have had a little gap in between, we offer further bespoke 1-2-1 training tailored to your requirements.

In your own words:

We have had some lovely feedback from you and would like to share some of your kind words:

“Thorough, safe, models provided. Great Trainers. Lovely office staff friendly and helpful”

“Good Course, experienced trainers and hands on practical”

“My experience with you has helped me feel confident to start offering various treatments.”

“Bespoke, small groups, friendly staff and finance options available.”

And finally we are very pleased that 86% of you would recommend us to others for their training needs.  

Cosmetic Courses; customer satisfaction survey

If you have anything else that you would like us to consider, please let us know by calling the team on 01844 390110 or dropping us and email to [email protected]

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Posted on April 21, 2016 by: CosmeticCourses

How are we doing?

Our latest Model Satisfaction Survey Results

With the first quarter for 2016 coming to a close, we like to take the time to reflect on the service and the experience that we are providing.  We have had a fantastic response to our recent satisfaction surveys and we would like to share with you these results and let you know the action points from any feedback that has been given.

Cosmetic Courses; image showing results of rating trainersWe are fortunate enough to have a wonderful group of models who have been coming back for our services year on year, 97% have rated our trainers as ‘Good’ or ‘Excellent’, and 74% have rated their overall experience with us as ‘Good’ or ‘Excellent’.

One of the main concerns for our models is the waiting time for their appointments. We understand this concern and at times how it can be frustrating, especially when you have been waiting longer than another model and you can’t understand why they are being given their treatment before you. Our delegates are split into smaller groups for the afternoon practical session and some will be more confident than others .This is the same with the trainers, their wide industry knowledge and teaching methods means that they all work at different speeds. We aim to keep to the times given as much as possible, but would like to ensure that the delegates are given the best level of training as possible, so hopefully you can understand for us it is often a balancing act. In order to ensure that your waiting times are reduced as much as we can, we will contact you  if we are not quite running to time.

Having been working with the aesthetic industry for nearly 15 years, over time we have expanded our training repertoire, and the treatments we are able to offer you as models. It has been bought to our attention through this survey; you may not be completely clear on all the treatments that we have on offer. Cosmetic courses: banner showing Model survey results April 2016To address this, we will send you an email once a month, giving you more information on our range of treatments along with our next available appointments so be sure to look out for these in your inboxes! We are also aware that there are a few of our treatments that are not currently available within your nearest location – we are working on this with our trainers to ensure that these will become available as soon as we can – please bear with us! We have recently added skin rejuvenation courses for Chemical Peels and Dermaroller treatments at our Bingley training location which is something that we are very excited about.

In your own words:

We have had some lovely feedback from you and would like to share some of your kind words:

I have always found everyone to be very professional and friendly”

“Everyone was great, very friendly and professional. The whole process is very easy and I was very comfortable”

“Very professional service and very good value for money treatments”

Cosmetic Courses: Image showing the reulsts to a question in our latest survey

And finally we are very pleased that 96% of you would recommend us to your friends and family!

If you have anything else that you would like us to consider, please let us know by calling the team on 01844 390110 or dropping us and email to [email protected]

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Posted on April 21, 2016 by: CosmeticCourses

7 essential standards when providing Cosmetic Procedures

With recent ‘cowboy’ practitioners making major headlines over the past few weeks, it’s no wonder that the aesthetic industry is back in the spotlight.  It has become apparent that there is a slight ‘grey’ area in standards for practitioners and the level of care given to patients, both pre and post treatments, for both surgical and non-surgical.

Safety in Beauty LogoEstablishments such as SaveFace and the Safety in Beauty Awards, are working hard to ensure reputable practitioners and clinics are recognised for their contribution to following best practice and industry standards. They have been campaigning for standards within this industry to be tightened up and enforced to ensure patients who put their faith in what they believe is a trusted practitioner to not be disappointed with their results. These concerns were initially raised by Professor Sir Bruce Keoghs in his 2013 Cosmetic Industry Review, as well as the Scottish Cosmetic Interventions Expert Group over the years.

It appears that their cries are finally being heard, and action is being taken. As from the 1st June 2016, the General Medical Council (GMC) are setting out 7 essential standards that need to be adhered to by any Doctor who offers surgical or non-surgical treatments to patients.

The standards will be set out within a guidance document, detailing ethical obligations and standards that practitioners will need to meet, as well as advising the best way to meet these standards.

The advice to be included will be along the lines of the following:

  • Seeking your patients consent – It will be your responsibility as a practitioner to discuss the cosmetic procedure with the patient giving them all the information that they require to make an informed decision. This cannot be delegated to another member of staff, and it is best practice to offer all your patients a consultation period before booking any treatment.
  • Give your patients reflection time – Patients must have enough time to reflect and assess  if their chosen procedure is the right choice for them. This is why a consultation period and break before the treatment is advised.
  • Consider your patients psychological needs – consider your patients vulnerabilities and be certain that they are going into having the procedure voluntarily and have not been forced.
  • Work within your competency levels – recognising your limits, asking for advice or referring the patient to a colleague with the correct skill set will ensure no repercussion in the future post treatment.
  • Up to date training – ensure that you are up to date with the latest techniques and undertake any relevant training courses.
  • Providing all information to your patient – this includes written information, support networks and aftercare advice.
  • Marketing your services – no promotional tactics will be able to be used to entice patients to make drastic decisions. Any advertising must be clear and factual.
Dr Fiona Durban, Cosmetic Courses Trainer

Dr Fiona Durban, Cosmetic Courses Trainer

Regarding the above guidance standards, our Aesthetic Trainer, Dr Fiona Durban thinks this is a step in the right direction “The GMC has simply defined standards of practice we should all currently be following. Practitioners should be self-directed in their learning in order that they are up to date with current best practice for procedures they perform. This also needs to be demonstrated for part of appraisal and revalidation. We should all be offering an initial consultation where treatments with our patients can be planned, their suitability assessed (including any psychological vulnerability) and information given. Consent should never be delegated to others.  This guidance I hope is another step towards the profession demanding high standards of care and best practice”

Cosmetic Courses is able to offer you any training requirements that you may need, as well as advice and support in ensuring that you are ready for these standards coming into force on 1st June 2016.

If you would like any advice, or refresher training, drop us an email to [email protected] or call the team on 01844 390110.

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Posted on April 18, 2016 by: CosmeticCourses

Upcoming Events

After the Easter break, it’s all hands on deck as Cosmetic Courses take part in two conferences this April: ACE 2016 and the Dentistry show.

ACE – 15th & 16th April 2016

Business Design Centre in central London,

Cosmetic Courses: Image showing ACE LogoThe Aesthetic Conference and Exhibition (ACE) is a well-established and successful conference event attended by those within the aesthetic industry. A one day pass will give you access all areas to 8 CPD accredited clinical and business sessions, where you will be able to gain in-depth knowledge from leaders within the field, including our clinical Director, Mr Adrian Richards and our Clinical Lead and Aesthetic Nurse Practitioner and trainer Ms Mel Recchia.  Adrian and Mel will be presenting together on 15 April at 10.30am on exhibition stage 2 on the topic: “The Knife or the Needle?” discussing surgical and non-surgical facial treatments.  

ACE also offers all attending practitioners the opportunity to meet with over 100 providers of medical aesthetic treatments and services on their exhibition floor. This is a great opportunity for both new and practicing delegates to be able to see if there are any new treatments that they can consider offering to their existing clients, or build relationships with suppliers for those who are just starting out.

If you would like to register for your free place, please click here.

Cosmetic Courses; image showing the Dentistry logoThe Dentistry Show – 22-23rd April,

NEC Birmingham

This two day CPD recognised exhibition offers access to top international speakers alongside over 400 dental manufactures and suppliers.  You will have access to the latest products, materials and exclusive event deals.  We will be exhibiting across this two day conference along with Cosmetic Courses trainer and dentist, Olha Vorodukhina.  Olha will discuss lip filler treatment and detail her findings on how her aesthetic career has complimented her dentistry work.

To register for your free place, please click here.

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Posted on March 31, 2016 by: CosmeticCourses

Which Business Structure is best for me?

With so many things to consider when setting up on your own, one of the most important is to think about the structure of your business. This will determine the tax structure that you will be operating in going forward.

To help you to be able to make an informed decision, we have taken the most popular structures and looked at the pro’s and con’s for each one.

Sole Trader

Sometimes known as “one man bands,” a Sole Trader is a business that’s run by one person, who takes full control, responsibility and makes all the decisions. This structure can also be referred to as a micro business due to its size, and is used by many skilled tradesman such as electricians, plumbers and decorators to name a few.

This structure will need to yearly account for all sales, expenses and profits for any income tax and National insurance.  VAT will also need to be paid if the businesses yearly turnover exceeds the limits that have been set by HMRC.

Advantages and disadvantages with this structure include the following:

Full control

You would have full control over the daily and strategic planning and operations of the business and the size and rate in which you would wish for it to grow.  However, this has it’s pitfalls in that you will be solely liable for any business failures, debts and other liabilities.

Easy to set up

Cosmetic Courses;picture showing account and financeThe process to register is quick and easy as it would only be yourself that you would need to declare. You would need to inform the Inland Revenue that you are self -employed within three months of starting up. Failing to do this could result in penalties and charges.

Less regulations and start-up costs

There is less paperwork needed for a sole trader than there is for the other structures.  You would need to fill in an annual self-assessment tax return form to the Inland Revenue each financial year. All financial information would be private and would not have to be registered to companies house at the end of each year as is with limited companies and you would not need to register your company.

No management or staffing required

As you would be working on your own, any profit made would not need to be split between anyone else.  As great as this sounds, it is important to remember that your income will stop if you do. You will need to factor in your earnings if you decide to take holidays and plan for what would happen if you were suddenly taken ill. Critical illness insurance is available but it would be worth checking to see how long you would need to be off work for before this would take effect.  

Lower accounting costs

As there is less work to undertake due to this being a personal tax return, accountants tend to charge less. A profit and loss account would need to be completed for the accountants to check, and it is advised to create a balance sheet and cash flow statement to help you control and manage the cash flow of your business on a regular basis.

Partnership

This is an agreement between two or more people to operate a business. Each partner has a proportion of or equal amount of shares with the same authority to run the business, and should be involved in the day to day operations and decision making.  With any decision made, each partner will be held equally responsible. You can enter into a partnership with anyone, but it is advised to have an impartial lawyer draw up a partnership agreement for everyone to sign, and a business agreement can be created to protect you and the business should someone choose to leave in the future.

Advantages and disadvantages of a partnership

They are easy to establish

Partnerships are easy to establish, but to ensure that everyone involved has a clear direction on their individual roles. It is best practice to draw up a partnership agreement. Within this agreement you can determine the processes and course of action for any scenario including; what would happen if a partner dies, if one of more members of the partnership wishes to dissolve the partnership, as well as how the business will be financed.

Easy to raise funds

Unlike a sole trader, the ability to raise funds is increased. The members within the partnership may be able to contribute more, or the borrowing capacity maybe slightly greater.  With this, any profit that is made must be split between all the partners. However, tension can be created if there is one partner who has put in less time than others, and this will need to be taken into consideration at the time of setting up the business.

Broader set of skills

Each individual will have certain strengths and skills to help drive the business forward. Just remember that when it comes to expanding or growing the business, some partners may or may not be prepared to take risks. This may cause a slow decision process and friction within the partnership, and can make the business not as flexible as it could be.

Limited Companies

Cosmetic Courses ; image showing Weighing scalesA limited company allows the person setting up the business to keep their own assets and finances separate from the business  along with a separate bank account.  This means that if the business was ever in a position where it needed to terminate trading, you should not have to use you own personal belongings to pay off any outstanding debts.

There are two types of limited companies to choose from:

Public Limited Company (PLC) – companies that allow members of the public to invest in the company and buy part of the business (known as shares).  Any profits and losses made for the company must be made public on the Stock Exchange. There must be at least two directors of the business to be able to trade as a PLC.  Generally, this is for very large business with a turnover of £20 million.

Private Limited Company (LTD) – can be run with one director, but differ to a PLC in that they cannot trade shares publically. These types of business are normally family run or business partners looking to run a business and wanting the protection that a limited company gives over a partnership.

Both private and limited companies must be registered with Companies House to be able to legally start trading. Each company will be taxed on its trading profits and where relevant will pay VAT on its products and services.  The director or directors take full control of the running of the business and any person that has bought shares within the company (known as shareholders) help to fund the business and reap the rewards of any profits that are made. It is important to note that that under The Companies Act 2006 , a director cannot be under the age of 16.

Advantages and Disadvantages of Limited Companies include:

Financial security

Any debts accrued by the either a PLC or a limited Company should not fall to the Director the business to pay with any personal belongings. The shareholders become liable according go the levels of their investment (how many shares they own). For a limited company, it is important to remember that there is a restriction on the raising of capital when it comes to selling shares, as they are only available if someone wishes to invest in the shares.

Separate entity

A big plus for limited companies is that they will be able to exist beyond the life of its original members, as they are run and function as a separate entity. Employee security can be ensured with this, but there can sometimes be disputes between directors and shareholders of public companies when it comes to decision making for the business.

Don’t always need office premises

When you start out your limited company, your funds will more than likely be limited and a big office space is something at the present time that would not be needed. Until your business expands, you can run it from the comfort of your own home, and then claim back a proportion of the cost of heating, lighting and electricity from your business.  The accounting for any limited company is more complicated than those of a sole trader with many different documents legally required to be kept up to date throughout the year. These can be difficult to understand, time consuming and costly, but they are essential.

Ownership and Control

Directors of Private Limited Companies are normally the main shareholders, leaving both the ownership and control in their hands. Decisions can be made quickly and effectively, but it can be difficult to know what the best option is when faced with a difficult decision, and mistakes and obstacles can occur. Public Companies don’t have it so easy. There can sometimes be disputes between directors and shareholders of when it comes to decision making as ideas and direction can vary between each individual. Further sales of shares can lead to more investors, with a counter balance of there being more people that are involved in any decision making and having to keep happy. Decision making therefore can be slow, and time consuming.

Cosmetic Courses; image showing The Right KeyMaking the right decision for you

There is not right or wrong choice when it comes to deciding on the type of business you want to be.  Each type has their differences, advantages and disadvantages which all need to be taken in to consideration.

To ensure you make the right decision for you we advise that you:

Conduct more research on all of the structures – gather as much information as possible to help you be certain of your choice.

Seek advice – if you find yourself with information overload, or you’re still not sure, you can make an appointment with a business manager at your local bank, or with an accountant who can give advice on what they think would be the best option for you.

Our team can offer support for you and your business after completing one of our courses. If you would like to find out more information on the courses that we offer, please call the team on 01844 3901101 or drop us an email; [email protected]

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Posted on March 17, 2016 by: CosmeticCourses

Fundraising for Cancer Charities in 2016

After supporting MacMillian last year with a coffee morning at head office, we decided it’s about time with supported another cause.

In 2016 we’re supporting both Against Breast Cancer with the return of our bra recycling scheme and Cancer Research UK by participating in our very first team entry into the Race for Life 5k alongside our sister companies Aurora Clinics and Aurora Skin Clinics.

Bin your bra for Breast Cancer!

Against Breast Cancer logo | Cosmetic Courses For those of you that have been to our Head Office in Buckinghamshire, you might  remember seeing a bin for your bras in our reception area in October 2014. We supported    the Bin your Bra campaign for Against Breast Cancer, and had such a good response that    we decided to bring back the bra recycling scheme for 2016.

Why recycle your bras?

For every tonne of bras received, Against Breast Cancer receive £1,000 to go towards vital research for better detection and increased survival rates after breast cancer diagnosis. Your unwanted bras will go towards helping small businesses in Africa where the materials from these bras can be sold by traders locally. This type of recycling keeps many people both out of unemployment and more importantly out of poverty.

Cosmetic Courses; picture showing oour Bin your bra bank at The Paddocks Clinic in BuckinghamshireIf you’ve had a breast augmentation, a breast reduction or simply fancy having a clear out of your unwanted bras then please don’t just throw your bra into any bin! Throw it into our bra recycling bin!

Thank you to everyone who has donated so far.  If you’ve got an appointment scheduled at The Paddocks Clinic in the next few weeks or are attending a course with us and would like to help, please feel free to bring in your bras and help us to fight breast cancer!

Race for Life – Aylesbury and Falkirk 5K

All the ladies at Cosmetic Courses and our sister companies Aurora Skin Clinics and Aurora Clinics are joining forces to raise money for Cancer Research UK by joining the #PinkArmy. A total of 17 of us have entered the Aylesbury Race for Life and 6 of our colleagues across the border the Falkirk Race for Life!

Almost every member of our team has been affected by cancer in some way. So by coming together and raising money for such a great cause hopefully we can go some way to beating cancer once and for all.

Do you want to join the #PinkArmy?

We’d love to see you there as part of the Pink Army, running or walking alongside the Aurora team or simply cheering us on. If you’d like to join us in beating cancer then the dates and venues are as follows:

Aylesbury 5KSunday 15th May at 10:30am Venue:Waddesdon Manor, Silk Street, Waddesdon, HP18 0JY

Falkirk 5K: Sunday 12th June at 11:00am Venue: Callendar Park, Callendar Road, Falkirk, Central, FK1 1YR

How can you donate?

Race for life logo | Cosmetic CoursesWe would really appreciate any donation towards our Race for Life. You can do this in person when you pop into clinic either at The Paddocks Clinic in Princes Risborough or The Gatehouse Clinic in Northampton.

Alternatively you can visit our Just Giving page, where you can donate online. It only takes a few minutes and we would really appreciate the support towards such a fantastic cause.

Remember every donation, big or small, can help us save more lives!

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Posted on March 16, 2016 by: CosmeticCourses

We have been nominated for Safety in Beauty Awards

We are pleased to announce that we have been short-listed for the Best Training/Educational Professional development award at this years’ Safety in Beauty Diamond awards, alongside our Clinical Director, Mr Adrian Richards who has also be short-listed for Proactive Surgeon of the Year.

Safety in Beauty LogoLaunched in October 2013 by award winning beauty blogger Antonia Mariconda, Safety in Beauty is a campaign set up to help, educate and empower aesthetic and cosmetic consumers as well as encourage and facilitate a better and safer industry for those entering into it. The awards evening is a night set aside to celebrate and reward those practitioners and surgeons who have gone that extra mile in public safety.  

All the short-listed candidates have been complied by Safety in Beauty via a panel of guest judges.  Those selected have displayed extraordinary dedication to raising awareness and standards in the beauty, health, aesthetics and cosmetic  industry. Examples include the following:

  • Those who have selflessly helped those left maimed by botched beauty and aesthetic treatments or cosmetic surgery
  • Those who have made a difference by conducting outstanding campaigns, education programmes, or training schemes with the aim of eradicating unsafe practice
  • Writers, bloggers, or media representatives who have used their writing skills to raise awareness of the importance of safety and transparency in the industry
  • Professionals, brands, and businesses who have given up a significant amount of their time, services, or products to help charitable or pro-bono cases in the beauty and cosmetic interventions industry
  • Those who have been dedicated to raising awareness and standards in the industry and who’ve shown perseverance and determination to do so.

White party Logo

The winners will be announced on the 2 July 2016 at a white themed awards party in London.

We would like to wish everyone who has been short-listed the very best of luck!

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Posted on March 10, 2016 by: CosmeticCourses

Adrian Richards Wins RealSelf 500 Award

Buckinghamshire Plastic Surgeon Recognized as Top Social Influencer in Cosmetic Surgery.

Local physician Mr Adrian Richards is one of 500 doctors in the nation to receive the prestigious RealSelf 500 Award, out of nearly 13,000 board certified specialists with a presence on RealSelf—the leading online community helping people make confident choices in elective cosmetic procedures.

RealSelf top 500 LogoIn a time when 1 in 4 U.S. adults share their health experiences on social media channels, the medical professionals that made the 2015 RealSelf 500 are recognized both for having an outstanding record of consumer feedback and for providing credible, valuable insights in response to consumer questions about elective cosmetic treatments, plastic surgery, dentistry and more.

Mr. Richards qualified as a Doctor in 1988 and for 12 years specialised in plastic surgery. He is a member of both the British Association of Plastic and Reconstructive Surgeons (BAPRAS) and the British Association of Aesthetic Plastic Surgeons (BAAPS). He now has private clinics based at premier locations, including the Northampton, Milton Keynes, Buckinghamshire and London. Mr. Richards recognises that his patients demand excellence from plastic surgeons; consequently he continuously collaborates with other plastic surgeons worldwide to bring new surgical and non-surgical innovations to his practice for the benefit of his patients. As a respected figure in the industry, Adrian is often invited to speak at events and conferences, and has made several appearances on national radio and television, including Channel 4’s ‘How Not to Get Old’ and ‘Bodyshockers’.

“In 2015, these 500 doctors collectively impacted tens of millions of consumers, with nearly 30% of our total doctor content posted by this relatively small group,” said Tom Seery, RealSelf founder and CEO. “When I started RealSelf, many doctors questioned why they should ‘give away’ their expertise ‘for free’ on the web. Now, eight years later — and with over one million doctor answers on our platform — we are proud of the standard this select group has set. They’re leading the way by empowering millions of consumers to gain access to the information they need to make smart and confident health and beauty decisions.”

Image Showing Realself Star RatingsMr Richards is an expert contributor to RealSelf, and to date has posted 558 answers to questions on RealSelf. Each month people from all over world ask important aesthetic-related questions, such as “massaging a rippling implant?” or “Possible infection in BA stitches?”  Mr Richards also maintains a patient star rating of five out of five stars in RealSelf reviews. For more information on Mr Richards, please visit www.aurora-clinics.co.uk and for the full list of RealSelf 500 Award winners, visit http://www.realself.com/RS500.

About RealSelf

Since its founding in 2006, RealSelf has created the world’s largest community for learning and sharing information about cosmetic surgery, dermatology, dentistry, and other elective treatments.

With patients researching practitioners and Plastic Surgeons, having an online presence on trusted resource sites for reviews has never been more important. With RealSelf’s extensive collections of reviews, photos, videos and Q&A’s, it has become one of the most trusted resources for those who are looking for help beyond the beauty counter.

If you would like to join RealSelf and start your online reviews and presence, you can sign up by visiting www.realself.com.

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Posted on March 9, 2016 by: CosmeticCourses

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